Posted by: Josh Lehner | June 7, 2017

Oregon Recreational Marijuana Forecast

SB 845, among other things, would give our office the recreational marijuana forecast responsibility. While not current law yet, we went ahead and produced such a forecast for the first time in our most recent quarterly forecast. What follows below the fold is an extended summary of our forecast work, including lots of pictures, I mean charts, for those interested.

Currently the outlook for recreational marijuana sales and tax collections remains highly uncertain. While Oregon has now collected just over a year’s worth of taxes, there have been substantial changes during this time that complicate any analysis. Early start sales through medical dispensaries were taxed at a 25 percent of rate, while sales at OLCC licensed retailers are now taxed at a 17 percent rate, with the local option of adding up to 3 additional percent. Furthermore, regulatory changes, more stringent product testing requirements, and Mother Nature all impacted and reduced available supply on the market during this time.

The first chart shows monthly tax collections as reported by the Department of Revenue, with the colors representing the different state tax rates. During the transition period there were recreational sales at both medical dispensaries (taxed at 25%) and at OLCC retailers (taxed at 17%).  The percentages listed are the effective tax rates after blending together sales under both regimes. These figures do not include any of the local option taxes, just the state portion.

As such, it is challenging to get a handle on the underlying trends in this newly legalized world. Thankfully, Oregon is not alone. Both Colorado and Washington are two years ahead of us. Both states have seen tremendous growth in sales and tax collections, which serves as a guide for where Oregon is likely headed in the near-term. Over time, as the market matures, future growth will follow trends in the economy and consumer spending. However the coming few years will see strong growth as the product becomes more widely available, more socially acceptable, and more black and gray market sales are realized in the legal market.

Certainly, one year’s worth of tax collections, and one set of quarterly tax returns filed by dispensaries is more valuable than no data. Our office’s forecasting responsibilities are made considerably easier than what faced those estimating the potential impact of Measure 91 (2014) which legalized recreational sales. That said, one year’s worth of data is not enough to build a full-fledged forecasting model, particularly when it is a brand new legal market. Over time, as we accumulate more data, a longer history of sales, and detailed breakdowns of consumer purchases and demographics, our office will build an econometric model. Until then, in consultation with our advisory group, and using Colorado and Washington as a guide, our office is relying on trends for the short-term outlook.

In terms of sales, Oregon’s first year closely tracks Colorado’s first year and outpaces Washington’s. The numbers in the graph below are estimated sales figures based on actual tax collections. Both Colorado and Washington are larger states than Oregon, so we adjust their figures based on the relative size of the adult population.

There are at least four main reasons for this pattern:

First, marijuana usage rates from surveys indicate a larger share of Oregonians have used marijuana in the past month than what is reported in Washington. As such, Oregon is more likely to see larger sales than Washington, after adjusting for population size. However, usage is not the only measure that matters, as Colorado’s usage rates are even higher than Oregon’s. Note that these national health surveys are based on responses prior to recreational legalization.

Second, prices and taxes matter. Oregon has a significantly lower tax rate than does Washington, which helps keep final consumer prices lower. Furthermore, the first set of quarterly tax returns, a very limited data set, indicates that Oregon prices were very competitive with Washington prices, even though Washington had two additional years to get accustomed to the newly legal market, license growers, processors and the like. A lower retail price, everything else equal, should bring more consumers and more black market conversions.

Third, the cross-border effect with legal sales beginning earlier in Washington likely had an impact on Oregon’s first year of sales. Counties in southwest Washington saw sales fall by nearly 40 percent once Oregon’s early sales began. Clearly there was plenty of cross-border activity. Effectively this meant Oregon had somewhat of a built-in customer base who were used to purchasing in the legal market. Thus Oregon’s initial sales were larger than in Washington, but this may have some to do with social acceptance and being used to the new system rather than fundamentally stronger sales.

Fourth, both Colorado and Washington initially had relatively few retail outlets in major population centers. In Colorado, Denver had retailers but Boulder did not initially. In Washington, Seattle had only a few retailers at first, but have added quite a few in recent years. As such, some of each state’s strong growth in the first two years was simply due to market access and product availability, particularly in places where lots of people live. It is unlikely this is a similar issue in Oregon, with our major population centers having dispensaries at first, and retailers now. Not that Oregon is overstored, or that there cannot be more room for growth – Colorado, for example, has considerably more retailers even after adjusting for their larger population – however lack of consumer access does not appear to be a major issue in Oregon today for much of the population.

In terms of the outlook, Oregon is poised for strong growth in the coming years. However, given the above and the advice from our advisory group, our office is not forecasting revenues to be quite as strong as those seen in Colorado over their second and third years.

This outlook remains highly uncertain with substantial upside and downside risks.

On the downside, supply constraints that keep products and inventory low will result in fewer sales, and tax collections. Such constraints could be regulatory changes that impact grower, processors or retailers, or regulatory bottlenecks where companies in the industry are unable to get their licenses, renewals or tests completed or approved in a timely manner. Another downside risk for tax collections are prices, given Oregon levies the tax based on the sales price. To date in Colorado and Washington, prices have fallen around 20 percent per year. Marijuana is a commodity and eventually will be commoditized. How far and how quickly prices decline is a considerable risk to the outlook for tax collections. Offsetting this risk somewhat is the fact that lower prices should result in larger sales, helping to buoy tax collections overall, which is what has happened in both Colorado and Washington so far. Finally, the one risk that looms large over the entire forecast is the federal government. While there has been no clear warning or action taken, there is a non-zero chance the federal government could step in and eliminate, or severely restrict recreational marijuana sales. In this event, taxes collected would be considerably less than forecasted.

On the upside, consumers overall could get more comfortable with legalized recreational marijuana sales, and the industry gains broader social acceptance, resulting in larger sales. Furthermore, a faster rate of black market conversion would also result in more legal sales. Similarly, conversions from the medical marijuana market to the recreational market would result in more sales and taxes collections. The impact of the seed-to-sale tracking system may also increase activity within the legal market and restrict the flow of product into the black market.

While the sales and tax collection outlook is uncertain, it is also fairly straightforward. The same cannot be said for distributing the taxes, or at least not yet. Currently there have been no distributions from the collected recreational marijuana taxes and there are likely to be none in the current biennium. Start-up costs to OLCC and other state programs need to be repaid first, with only the net revenues after accounting for these costs available for transfer to recipient programs like schools, state police, city and county law enforcement and the like. The exact reimbursement figures will be finalized in the coming months, with the first tax distributions made early in the 2017-19 biennium.

The process and timing for future tax distributions is as follows. First, retailers pay taxes on a monthly basis. These are the figures reported periodically in the media and other outlets. However these taxes are not immediately available for distribution. They only become available for recipient programs once the Department of Revenue has received and processed a retailer’s quarterly tax return. This ensures transfers are made based on the correct, not estimated, taxes paid by retailers. As such there is a time lag of between one and two quarters from when taxes are initially paid to the Department of Revenue and when they are available to transfer to programs. This discrepancy is likely to shorten some in the future as retailers file their taxes in a timelier manner, however the time lag will not be eliminated entirely. The chart below tries to show the lag between the tax collections paid on a monthly basis and when they become available for distribution.

Given no distributions will be made in the current 2015-17 biennium, the accumulated revenues are carried forward into 2017-19 and will be distributed then. Again, note that the Tax Revenues reported in our office’s forecast tables represent the amount available for distribution. Currently there is approximately $78 million in tax collections at the Department of Revenue, with the total 2015-17 figured forecasted to be nearly $90 million. However, as our table shows, under normal circumstances where we do not have to worry about start-up costs being repaid first, only about $67 million of the $90 million would be available for distribution in the 2015-17 biennium. This time lag between monthly collections and quarterly tax returns is a big deal in the budget world and can be a bit confusing. At least for me it was at first when trying to wrap my head around when monies will be distributed.

The above is what our office worked on and published in our latest quarterly forecast. However, some of the costs and revenue distributions will change (or have already changed) based on legislation. For example, the same SB 845 that gives our office the forecasting responsibilities also changes to the revenue distributions. Also, SB 1057 impacts the administrative cost estimates. Additional bills remain alive in the legislative process. Our office, with the help of other agencies and legislative staff, will update the forecast as bills become law. Check back in August when we release our next forecast for all the details.


Responses

  1. Very nice work! Thank you.

    How does the legal, retail price per gram compare with the former illegal, street-corner price? Be interesting to see if the “if you legalize it, the price will come down” mantra is correct.

    Jerry M. Walker

    • Hi Jerry, Thanks for the question. I don’t know offhand. There’s no official data on illegal prices, naturally. But we’re still working on what data provider would be best to get pricing trends. There are a few websites reporting illegal prices, and a few new companies selling prices by product type in the legal world based on retail scan data. OLCC will have tons of this type of data the further we get into the legal world. So I don’t have an answer for you now, but it is certainly something we would like to know! And will work on moving forward.

    • Jerry, Keaton Miller at University of Oregon’s econ department is quickly emerging as our leading expert on this both in terms of your question and in industrial organization questions of the legalized drug market.

  2. Your analysis did not mention the fact that legalization in Oregon also included what some might describe as generous allowances for legalized home growing. If more users begin to rely on legally homegrown marijuana, it seems like that could have a significant impact on tax revenues.

    • Thanks Bill! That’s certainly a risk, but it really depends upon what size of the market homegrown products are. Will look into that.

  3. […] Oregon Office of Economic Analysis has released its forecast for the state’s recreational cannabis revenue, projecting $156 million in cannabis industry taxes […]

  4. […] strong sales are expected to continue—and then some. Forecasts in the report, prepared by state economist Josh Lehner at the Oregon Office of Economic Analysis, indicate the […]

  5. Interesting work. Thanks Josh!

  6. All, I have been compiling data and analysis for about 3.5 years now on the US cannabis market and Oregon and Washington and have shared the analysis to the state of Oregon. The pricing question above is complex as is home grows and the tax impact. I am happy to share my views on specific requests off line. Feel free to email me at whitneyeconomics@gmail.com

  7. […] Source: Oregon Recreational Marijuana Forecast | Oregon Office of Economic Analysis […]

  8. […] strong sales are expected to continue—and then some. Forecasts in the report, prepared by state economist Josh Lehner at the Oregon Office of Economic Analysis, indicate the […]

  9. […] The Oregon Office of Economic Analysis on Wednesday released its forecast for Oregon’s recreational cannabis revenue. […]

  10. […] Oregon Office of Economic Analysis has released its forecast for the state’s recreational cannabis revenue, projecting $156 million in cannabis industry taxes […]

  11. […] million (we say “closer,” because that figure is based on $60 million worth of tax receipts, at nine months of 25 percent taxes and three months at slightly less) worth of […]

  12. […] (we say “closer,” because that figure is based on $60 million worth of tax receipts, at nine months of 25 percent taxes and three months at slightly less) worth of […]

  13. […] The full report and forecasted data from economist Josh Lehner are available via the Oregon Office of Economic Analysis. […]

  14. […] Oregon Office of Economic Analysis has released its forecast for the state’s recreational cannabis revenue, projecting $156 million in cannabis industry […]

  15. […] strong sales are expected to continue—and then some. Forecasts in the report, prepared by state economist Josh Lehner at the Oregon Office of Economic Analysis, indicate the […]

  16. […] year, our office was tasked with forecasting recreational marijuana tax revenues for the state. You can read our summary here. Included in our work, and discussed with our advisory group was the possibility of changes in […]

  17. […] to the Oregon Recreational Marijuana Forecast published by Economist, Josh Lehner, in June, 2017, the forecast for recreational cannabis sales […]

  18. […] some businesses. It will be interesting to watch how the market and industry continues to evolve. Our office’s forecast expects sales to continue to increase due to both new customers as usage increases and social […]

  19. […] some businesses. It will be interesting to watch how the market and industry continues to evolve. Our office’s forecast expects sales to continue to increase due to both new customers as usage increases and social […]

  20. […] year, our office was tasked with forecasting recreational marijuana tax revenues for the state. You can read our summary here. Included in our work, and discussed with our advisory group was the possibility of changes in […]

  21. […] far, legal Oregon marijuana sales have exceeded expectations. And there is no shortage of statistics pointing to those successes, which show Oregon marijuana sales nipping at the heels of Colorado’s […]

  22. […] forecasts for the state continue to exceed initial expectations with sales buoyed more than expected either […]

  23. […] forecasts for the state continue to exceed initial expectations with sales buoyed more than expected by […]

  24. […] beer nearly enough lately. And it turns out she was right. After our office’s first, real recreational marijuana forecast last year and the Oregon Vice research and presentation I did, our office has been mostly focused […]

  25. […] market expanded beyond 75,511 patients (in 2015) to a consumer base worth $280 million a year in 2016, small growers knew they could be forced, or bought, out of business. The legislation required that […]

  26. […] beer nearly enough lately. And it turns out she was right. After our office’s first, real recreational marijuana forecast last year and the Oregon Vice research and presentation I did, our office has been mostly […]

  27. […] marketplace expanded past 75,511 sufferers (in 2015) to a client base price $280 million a year in 2016, small growers knew they could be pressured, or purchased, out of business. The law required that […]

  28. […] market expanded beyond 75,511 patients (in 2015) to a consumer base worth $280 million a year in 2016, small growers knew they could be forced, or bought, out of business. The legislation required that […]

  29. […] outpace our neighbors in Washington State, and are keeping up with Colorado’s sales as well. The Oregon Office of Economic Analysis released a report in early June outlining why they think we can keep up with the original legalized state, and some […]


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